SERVICES
brand identity
brand strategy
website design

YEAR
2024

INDUSTRY
mental health

SERVICES
brand identity
brand strategy
website design

YEAR
2024

INDUSTRY
mental health

SERVICES
brand identity
brand strategy
website design

YEAR
2024

INDUSTRY
mental health

SERVICES
brand identity
brand strategy
website design

YEAR
2024

INDUSTRY
mental health

SERVICES
brand identity
brand strategy
website design

YEAR
2024

INDUSTRY
mental health

Archway Psychotherapy is a modern mental health practice focused on providing compassionate, personalized care for individuals, couples, and families. The goal of this project was to create a brand and digital experience that felt calming, human, and approachable—while still communicating clinical expertise and trust.

The design centers around the idea of a “path to healing,” translating the brand name Archway into a visual system that feels supportive and guiding. Soft, natural color palettes, clean typography, and intentional spacing were used to create a sense of clarity and emotional ease.

The website was designed to make navigating care simple and intuitive—helping users quickly understand services, explore conditions and treatments, and feel confident taking the next step. Content-heavy pages were structured with strong hierarchy and thoughtful layout to ensure information is easy to digest, while maintaining a warm, welcoming tone throughout.

The final result is a cohesive brand and digital experience that reflects Archway’s mission: helping people feel seen, supported, and empowered in their mental health journey.

Archway Psychotherapy is a mental health therapist located in New York City. 

Description coming soon

Archway Psychotherapy is a mental health therapist located in New York City. 

Description coming soon

Archway Psychotherapy is a mental health therapist located in New York City. 

Description coming soon

Archway Psychotherapy is a mental health therapist located in New York City. 

Description coming soon